The New Yorker has an extremely interesting profile of Facebook founder Mark Zuckerberg. Jose Antonio Vargas was given unprecedented access to Zuck and conducted several interviews with him, his closest friends, and even his girlfriend.

I have to admit, I love Facebook. It’s one of the most important sites in the world. However, Zuck scares me a little bit. I’m not sure what his real intentions are or if we should all trust Facebook as much as we do. But then again, Google scares me in the same way.

One of the interesting things about Zuck is that his friends call him the “poorest rich person” they’ve ever met. He purposely slums it and never buys anything fancy. He drives an Acura that he bought two years ago and rents a home a he found on Craigslist.

The most surprising thing I read in the piece is that Zuckerberg is green-red color-blind. Blue is the dominant color on Facebook only because it’s a color he can see well.

Go here to see the original:
WordPress.com Passes 200 Million Blog Posts

If you’re trying to get your brand some social media exposure for the first time take it slow. Establish a presence on Facebook and Twitter to start with, or maybe Twitter and LinkedIn. You can decide which networks are going to be best for your brand, but the important thing is not to get carried away.

There are too many people who never met a social network they didn’t like — don’t be one of them.

Focusing good quality attention on one or two networks can usually yield better results than spending 3 or 4 minutes on 5 or 6 networks.

Personally, I don’t think you can go wrong focusing on the mighty 3 — Facebook, Twitter, and LinkedIn. However, you may find that you get better results using something else.

Whatever networks you decide to use you should focus on those and don’t allow yourself to be distracted by the new flavor of the week.

Here’s my take:

Here are the top 20 international influencers. Click over to INQ to read the U.K. top 20.

1. Pete Cashmore – CEO Mashable
2. P. Diddy – Entertainer
3. Stephen Fry – Entertainer
4. Oprah Winfrey – Entertainer
5. Kim Kardashian – Entertainer
6. Ellen DeGeneres – Entertainer
7. Ryan Seacrest – Entertainer
8. Barack Obama – US President
9. Ashton Kutcher – Entertainer
10. Britney Spears – Singer
11. Shaq – Professional Athlete
12. Mariah Carey – Singer
13. Lance Armstrong – Professional Athlete
14. Biz Stone – Twitter co-founder
15. Arnold Schwarzenegger – Governor of California
16. Al Gore – Politician (global warming evangelist)
17. Tony Hawk – Professional Athlete
18. John Mayer – Singer
19. Veronica Belmont – Tech TV Show Presenter
20. Serena Williams – Professional Athlete

Chris Hughes Keynote NAMIC 2009 from Chris Jones on Vimeo.

I remember when I first got into video I spent more time worrying about the production value and the equipment than the substance of the message. That was a mistake.

Don’t worry about the production value — worry about the message. It’s cool if your video is a little rough around the edges, that’s the whole point. Don’t be afraid to shoot video on the fly and upload it right away.

Anyway, enough of my bloviating.

Here’s a clip of Kevin Nalty talking about this very topic. If you don’t know Nalty, he’s a video marketing genius and you should listen to him. He’s being interviewed by New Media Minute host Daisy Whitney.

(hat tip ReelSeo)