You know all those blog experts who tell you that adding your blog title to the end of post titles is good SEO? Guess what? It's not.
I had been noticing for some time that my posts weren't showing up in search results very well like they once did. It seemed like traffic was slowly decreasing so I decided to do a little experiment. I surfed around the web looking at some of the top blogs in a variety of fields like technology, politics, news, business, etc. I noticed the one thing most had in common (other than great content) was their post titles.
The vast majority of them used this format...
%post_title%
Here's...