Even though 2010 has just begun it’s hard to imagine a PR disaster this year worse than the one Toyota is currently facing. Critics of the auto-maker contend that Toyota should have gotten out in front of the recall and begun fixing the situation before it exploded on an unsuspecting public.
While this is no [...]
Posts Tagged ‘marketing’
Toyota Confronts Recall Head-On With New Ad
February 8th, 2010
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Playboy: Not Too Big To Fail
November 20th, 2009
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I’ve said here many times that the most important factor for keeping your business relevant and successful is the ability to change with the times. You cannot allow yourself to become entrenched in a certain way of doing business as others around you begin doing things another way.
You must have a business model that [...]
Video: Blink-182’s Tom Delonge Says We Should Give Away Music For Free, Monetize Other Things
November 10th, 2009
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Here’s an interesting take on the music business and the economics of it from Blink-182’s Tom Delonge.
Tom thinks we’re moving towards a situation where artists will simply give away their records and focus on making money from touring, merchandizing, endorsements, etc.
I completely agree with Tom on this. Some musicians are still stuck in the [...]
