A lot of people are surprised to discover that Twitter is not popular with teenagers. I can’t tell you how many marketing guys I see wasting time and money marketing teen and tween products on Twitter. You may get the attention of a few parents, but there are other social networks much better for targeting the teenage demographic. I happen to have a 13-year old sister so I’ve known for a long time that kiddies don’t use Twitter. I’ve asked my sister and her friends why they don’t use Twitter and they say it’s “boring” or “stupid” or they just don’t “get it.” ...
Take a look at this post from Influential Marketing Blog highlighting 10 interesting and useful stats about Twitter. Here are the first five: 21% (One Fifth) of Twitter accounts are empty placeholders. These are the percentage of Twitter accounts that have never posted a single tweet. They may either be registered simply to hold a username for later use, or be experimental accounts started up but never used. Nearly 94% of all Twitter accounts have less than 100 followers. In a finding perhaps consistent with the newness of the tool as well as the fact that many people may currently...
The good folks at Mashable have written a great article breaking down the positives and negatives of Seesmic Desktop and TweetDeck. If you're trying to decide which one to use, this article should help clear that up. I started using Seesmic Desktop yesterday and I could not be happier. Seesmic may well become the dominant Twitter client in the months to come if the early version of Desktop is any indication....
Almost every week I discover a new use for Twitter. When I first opened my Twitter account I have to admit, it seemed kind of dumb. I didn’t know what to “Tweet” about or why the hell I was “tweeting” in the first place. Then I began to discover what an amazing world Twitter can unlock. LifeHacker has a good post today about the top six ways you should be using Twitter....