Google officially unveiled Google TV today before a live audience at its Google I/O Conference. Suffice it to say, it’s as cool as you you’d think it would be. Maybe even cooler. Take a look:
I can’t tell you the number of times I’ve seen people just starting out with social media try and be everywhere at once. Businesses especially need to understand that being on more networks is not necessarily better. If you’re trying to get your brand some social media exposure for the first time take it slow. Establish a presence on Facebook and Twitter to start with, or maybe Twitter and LinkedIn. You can decide which networks are going to be best for your brand, but the important thing is not to get carried away. There are too many people who never met a social network they didn’t...
Even though 2010 has just begun it’s hard to imagine a PR disaster this year worse than the one Toyota is currently facing. Critics of the auto-maker contend that Toyota should have gotten out in front of the recall and begun fixing the situation before it exploded on an unsuspecting public. While this is no doubt true, I think it’s more valuable from a public relations standpoint to focus on what they’re doing now. And what they are doing is setting a good example for all companies large and small. Their first example is an obvious one --- don’t allow a crisis of this magnitude to happen...