Video Marketing Done Right

There’s no doubt that video content is smoking hot right now. If you’re just now experimenting with online video it can get a little overwhelming. Your fist instinct is often to try and create a glossy masterpiece of a video complete with Chroma Key backdrop and the latest CGI graphics.

I remember when I first got into video I spent more time worrying about the production value and the equipment than the substance of the message. That was a mistake.

Don’t worry about the production value — worry about the message. It’s cool if your video is a little rough around the edges, that’s the whole point. Don’t be afraid to shoot video on the fly and upload it right away.

Anyway, enough of my bloviating.

Here’s a clip of Kevin Nalty talking about this very topic. If you don’t know Nalty, he’s a video marketing genius and you should listen to him. He’s being interviewed by New Media Minute host Daisy Whitney.

 

(hat tip ReelSeo)

Bookmark and Share
You can leave a response, or trackback from your own site.

5 Responses to “Video Marketing Done Right”

  1. mark says:

    thanks for the tip of that hat ;-) Great site.

  2. Theo Shaw says:

    Video Marketing is an interesting and very effective way to market affiliate products, i have promoted my products over youtube and in some other sites.:~

  3. Video Marketing is a great way to promote hardware tools and products online.~’,

Leave a Reply

Subscribe to RSS Feed Follow me on Twitter!